By David Walker and Zander Pease
Every day, companies spend billions driving buyers to their websites. But what happens when those buyers show up? Typically, they fill out a form and wait. Sometimes for days, sometimes indefinitely.
It’s well established that in both B2B and high-consideration B2C purchases, buyers often choose the first vendor to respond to their inquiry. But even so, many companies still lose meaningful revenue because of human bottlenecks: limited sales representative capacity, scheduling constraints, and inefficient workflows that make potential buyers wait.
It’s a broken system and it’s the playbook most companies have been using since 2010. We started Spara to change that. Our mission is to rethink how companies engage with buyers by using AI to make sales faster, more personal, and aligned with how people actually want to buy.
To help us make that happen, we’re partnering with leading investors in the sales and AI space and have raised $15 million in seed funding from Radical Ventures and Inspired Capital, with participation from XYZ Ventures, FJ Labs, Remarkable Ventures, and strategic angels working at OpenAI, Anthropic, Google, Meta, Databricks, G2, and more.
Why We Built Spara
We’ve spent our careers in sales and AI, each founding companies and tackling complex problems from different angles. Through those experiences, we kept running into the same challenge: buyers move faster than the systems built to serve them.
For David, that meant scaling TripleMint to more than 350 employees while designing sales workflows, training reps, and building a system that could keep up with fast-moving leads—yet still watching hot leads cool because human speed has limits. For Zander, it meant years building AI infrastructure at companies like Hyperscience and Nomad Health, where speed, trust, and precision were non-negotiable.
We came together with a shared conviction that enterprise sales was long overdue for a reset, and that AI could finally give buyers the experience they deserve.
What Makes Spara Different
Spara is an enterprise-grade platform for voice, email, and chat AI agents to instantly engage, qualify, and convert leads to revenue. We give companies their own dedicated AI assistant that lives on their website and engages buyers the moment they show intent. It doesn’t just greet prospects, it qualifies leads, answers product questions, and books meetings and demos in real time. And it feels like a natural, on-brand extension of the team, 24/7. This isn’t a chatbot. It’s not a form replacement. It’s not a cold outreach engine. It’s the start of a new infrastructure layer for go-to-market, built with modern buyers, real sales ops, and AI-native responsiveness in mind.
True multimodal engagement. Whether someone reaches out via chat, email, or phone call, Spara responds through the same unified system. That means no handoffs between different tools or teams.
Instant speed-to-lead. Our AI agents respond in seconds, not hours or days.
Custom-trained for each customer. Spara isn't a generic chatbot. Each agent learns a company’s specific brand voice, qualification rules, tone, and timing.
Enterprise-grade with control. Built on advanced AI with a focus on safety, control, and actual conversion outcomes.
The results speak for themselves
With Spara, buyers get the kind of fast, helpful experience they expect. Across early customers, Spara’s agents routinely respond within seconds – a critical factor, as conversion rates increase tenfold when companies reply within one minute, but drop drastically after five. At Rho, the Spara platform booked over 90 meetings in 30 days, converting 50% of qualified traffic with an average chat-to-meeting-booked time under three minutes.
We’re just getting started and our roadmap includes deeper integrations, expanded multimodal capabilities, and enhanced enterprise controls. And we believe that in the next few years, every company will have an AI-powered sales arm operating in the background, instantly responsive, always learning, and fully aligned with their brand.
The future isn’t about adding more tools or sending more cold emails. It’s about fundamentally rethinking how companies connect with the people ready to buy. Let's make inbound work the way it should.
If you’d like to learn more about how Spara works, we’d love to talk. And if this sounds like something you want to be a part of – we’re always looking for great talent.